In 2004, Alfa-Bank embarked on a number of new consumer finance projects. Entrance into the new markets took place against the backdrop of tough competition, but due to well-coordinated and professional teamwork, the Bank managed to set up an efficient network of consumer finance in the regions, launch new credit products, offer value-added services to its customers, and implement successful joint projects with national and regional commercial companies.
Today, Alfa-Bank is one of the leaders in the Russian consumer finance market. It offers its customers a wide range of consumer finance products designed and developed to incorporate the most up-to-date banking technologies.
Alfa-Bank excels in high-quality service delivery, and is known for its streamlined, customer-friendly procedures for processing and supplying consumer finance products, often through the use of advanced marketing and customer support IT technologies. Alfa-Bank cooperates closely with a large number of Russian retail market leaders, and provides special offers and tailor-made lending services to its clients.
In the long term, Alfa-Bank intends to increase its portfolio of consumer finance products, and to attract more customers. The implementation of new consumer finance products, further development of distribution, repayment and selling channels, as well as time-saving and improved customer services, are among the Bank’s high-priority objectives.
